The ROI of AI Advertising: A Cost Benefit Analysis
The Math Behind the Hype
Every CFO asks the same question: "Will this actually save us money?" The answer is a resounding yes, but not where you think.
Cost Center 1: Creative Production
Traditional Agency Model:
- Retainer: $5,000/mo
- Turnaround: 5-7 days
- Output: 3-5 variations
AI Model (AdOperative):
- Subscription: $299/mo
- Turnaround: 30 seconds
- Output: Unlimited variations
Savings: 94% reduction in hard costs.
Cost Center 2: Media Waste
The hidden cost of advertising is spending money on losing ads. If you spend $1,000 testing a bad ad, that money is gone.
AI predictive analytics can identify "loser" ads before launch with 80% accuracy. If you avoid launching 5 bad ads a month @ $500 test budget each, you save $2,500/mo in pure media waste.
The Speed Multiplier
The biggest ROI factor is speed. In a trend-driven market (like TikTok), being 2 weeks late means 0 conversions. AI allows you to launch today.